To kick things off, we’ll have an initial consultation where we’ll dive into your brand vision, goals, and what you’re hoping to achieve. Whether it’s branding or a website, we start with a discovery call to get on the same page and align with your expectations. From there, we’ll send over a custom proposal to match your needs where a deposit will begin engagement. 

Branding projects usually take around 5 weeks from start to finish. Week 1 is discovery, followed by 2-3 weeks of concept development, logo design, and brand identity creation. By Week 5, you'll have your final files, including a brand style guide. We keep you involved at every step to make sure we’re hitting the mark.

For website design using Showit, the process typically spans 8 weeks. The first 1-2 weeks are focused on planning, including strategy, moodboarding, and wireframing. Weeks 3-4 are all about designing and getting your feedback. By Weeks 5-6, we’re building out your custom Showit website, testing, and optimizing. Then we launch in Weeks 7-8 and provide you with training and post-launch support.

Your input is essential! The most critical input is at the beginning of the process. We want you to be part of the creative journey. At every major milestone you’ll provide feedback and we’ll refine the design to make sure it reflects your vision. We’re all about collaboration, so expect plenty of check-ins along the way.

Absolutely! Once your branding or website is finalized, you’ll own the rights to all design assets. We’ll hand over everything in organized files, so you can apply your brand to future projects with ease. For websites, you’ll get full control of your Showit site, complete with training on how to manage it.

Yes, all our Showit websites are designed to be fully responsive. That means your site will look great on desktops, tablets, and mobile phones. We make sure everything functions smoothly across all devices before launch.

For branding, we provide a final check-in before delivering your assets. For websites, you’ll get 1-2 weeks of post-launch support to address any tweaks or issues that may arise. After that, we offer additional support packages if you need ongoing help with updates.

Our branding packages include everything you need for a strong brand identity: logo designs, color palette, typography, brand patterns, icons, and a brand style guide to ensure consistency. Your deliverables will depend on the package you chose. Custom packages can be made if you have a specific list of deliverables in mind. 

We exclusively use Showit, a drag-and-drop platform that’s super flexible and perfect for creative entrepreneurs. Showit gives you the freedom to update and manage your site without any coding knowledge—plus, it integrates seamlessly with WordPress for blogging.

Payment structures are outlined in the contract. 
At this time, I do not offer payment plans, however, I am open to discussing a plan to meet your needs. Engagement will be in steps that match an agreed payment structure.

If you’re a Gen X entrepreneur who’s not afraid to stand out, with a mix of rebellious edge and polished professionalism, or you simply like my vibe, Pretty Skull Design is your match. We specialize in working with small business owners who want to create bold, unforgettable brands and websites that reflect their unique personality.